PUMA’s Major Shareholder Considers Sale

The Pinault family, PUMA’s largest shareholder, is reportedly looking to sell its 29% stake in the company (valued at roughly €800 million).

  • Potential Buyers: The family has contacted several potential buyers, including China’s ANTA Sports and Li-Ning, as well as U.S. sports brands and Middle Eastern sovereign wealth funds.
  • Market Reaction: Following the news, PUMA’s stock price jumped nearly 16% on August 25.
  • Financial Struggles: PUMA warned that U.S. tariffs and economic uncertainty could cause a €80 million loss in gross profit for 2025. The company’s CEO, Arthur Hoeld, has labeled 2025 as a “Reset” year to adjust products and supply chains.

***Photo Reference: https://www.reuters.com/business/puma-shares-soar-report-pinault-family-exploring-sale-29-stake-2025-08-25/***